For Retail & Shopping
Fully licensed background music for retail stores. Shape how people browse, how long they stay, and how your brand feels. No PRO fees. No contracts.
No credit card required · Cancel anytime
The silent salesperson
Tempo controls pace. Slower BPMs make shoppers walk slower, browse longer, and spend more. Faster tempos move people through — useful during a rush, costly during a quiet afternoon.
Genre signals brand. Classical music in a wine shop increased spending on premium bottles. Pop in a fashion boutique lifted impulse purchases. The wrong genre creates a disconnect between what customers see and what they hear — and they feel it, even if they can't name it.
Then there's the silence problem. A store with no music feels abandoned. Conversations echo. Footsteps feel loud. Customers leave faster because the space feels uncomfortable — not because of anything on the shelves.
You already know this. You've walked into stores where the music was right and wanted to stay. Puana makes your store one of those places.
Brand identity through sound
A luxury boutique doesn't sound like a streetwear shop. A home goods store doesn't sound like a record store. Your music should match the world you've built on the floor — the lighting, the displays, the price points, the customers you want to attract.
Ambient jazz, soft electronic, minimal piano. Unhurried, refined, quiet confidence.
Lo-fi hip-hop, indie beats, chill rap instrumentals. Culture-forward, current, real.
Warm acoustic, bossa nova, folk. Comfortable, lived-in, the feeling of Sunday morning.
Classical piano, ambient textures, gentle jazz. Quiet enough to think, warm enough to linger.
Indie folk, acoustic energy, world music. Open air, movement, the pull of somewhere else.
Soul, funk, lo-fi grooves, jazzhop. Character, warmth, the feeling of a good find.
From a cafe in Michigan
“Your staff hears the music eight hours a day. Your customers hear it for forty minutes. If the music is wrong, everyone suffers.”
Jesse Meria runs a cafe in Charlevoix, Michigan — the kind of place where the music matters as much as the espresso. He spent years cycling through personal playlists, streaming apps, and generic background music services. Nothing fit.
The personal playlists ran out or repeated. The streaming apps weren't licensed for commercial use. The business music services played tracks that sounded like they came from a waiting room.
So he built Puana — a library of thousands of original tracks, each one composed to feel like it belongs in a real space. Not background noise. Music with texture, warmth, and intention. The kind of sound that makes a room feel like someone cared.
Puana started in a cafe, but it works wherever the atmosphere matters — and in retail, the atmosphere is everything.
Jesse Meria
Founder, Puana · Owner, Cafe Meria · Charlevoix, MI
What you get
Jazz, indie, ambient, lo-fi, acoustic, electronic, soul, bossa nova. Every one made for real spaces.
Different vibes for different dayparts. Morning calm, midday energy, evening wind-down. Automatic transitions.
Download a commercial license proving every track is legal. Show it to any auditor, any time.
No BMI. No ASCAP. No SESAC. No additional licensing fees. Your subscription covers everything.
One toggle. Family-friendly across every genre, every daypart. Safe for every customer.
Staff gets play and pause. Managers get scheduling and settings. No shared passwords.
Every store gets its own schedule, team, and settings. One dashboard for all of them. Same brand, every location.
Holiday music, summer energy, back-to-school momentum. Update the vibe in seconds, not hours.
The math
Personal streaming services aren't licensed for commercial use. The fine for copyright infringement is up to $30,000 per track. And 83% of businesses are doing it right now without knowing.
The “legal” alternative? A business music service ($25–30/mo) plus BMI ($250-500/year) plus ASCAP ($220-500/year) plus SESAC ($200-400/year). Total: $470-1,400+/year per year. And you still might not like what plays.
Music service + BMI + ASCAP + SESAC
Everything included. No PRO fees.
Common questions
Not with Puana. Every track is original music with full commercial rights included in your subscription. No third-party royalties, no PRO fees, no additional licensing costs. Your Puana subscription covers everything.
It depends on your brand. A luxury boutique might use ambient jazz and soft electronic. A streetwear shop might lean into lo-fi hip-hop and indie. A home goods store might favor warm acoustic and bossa nova. Puana has thousands of original tracks across dozens of genres — you describe the feeling, and the right music plays.
Yes. Puana lets you schedule different sounds in 15-minute blocks. Open with calm morning energy, pick up the tempo for midday foot traffic, and wind down before close. Set it once and it runs automatically.
Download your commercial license certificate from your Puana dashboard and present it. The certificate proves every track playing in your store is fully licensed for commercial use. No paperwork, no lawyers.
Yes. Each location gets its own schedule, team access, and settings. One dashboard manages all of them. Every location sounds like your brand — consistent, intentional, and fully licensed.
Personal streaming services are licensed for personal use only. Playing them in a commercial space is copyright infringement — businesses have been fined up to $30,000 per track. Puana is built specifically for commercial use, with a license that covers your business from day one.
Yes. Staff gets play and pause control while scheduling and settings stay locked to managers. Each team member gets their own access level — no shared passwords, no one accidentally changing the vibe.
Research consistently shows it does. Slower tempos encourage browsing and longer visits. Music that matches your brand identity increases perceived product quality. The wrong music — or no music — creates an uncomfortable silence that pushes people toward the exit.
More for your business
The right sound from morning prep to last call.
Lobby to lounge, every space sounds intentional.
What royalty-free actually means for your business.
Everything you need to know about licensing.
Start listening free. Upgrade when you need scheduling, analytics, and multi-location support.