Puana for business
Background music for business, chosen by the room.
Background music for a business should be chosen by the room and the hour, not by whoever holds the phone. Puana plays original music for cafés, restaurants, shops, salons, gyms and offices, switches on a schedule you set once, and runs from open to close. Hear any room below. Businesses subscribe from $19 a month per location.
$0 today. Card on file — cancel before day 14 and you’re never billed.
Eight rooms, eight stations
Press any of them · each room has its own page
Why the room decides
The two studies that started this field were done in real rooms. In a supermarket, Ronald Milliman found that slower music slowed shoppers down and went with higher sales than faster music. In a restaurant, slower music kept diners at the table longer and raised what they spent at the bar.
Neither says one kind of music is right. They say music changes how a room behaves — so the right music depends on the room, and on the hour. That is the whole idea behind a station per room and a schedule per location.
Milliman, R. E. (1982). Using background music to affect the behavior of supermarket shoppers. Journal of Marketing, 46(3), 86–91. · Milliman, R. E. (1986). The influence of background music on the behavior of restaurant patrons. Journal of Consumer Research, 13(2), 286–289.
How it runs in any business
- Set the day once.Give each location its morning, midday and evening — or your own hours. The music changes by itself, so nobody on shift is choosing songs.
- Play it on what you have.An iPhone, an iPad or any browser, plugged into your speakers. Up to three devices on one Wi-Fi play in sync.
- One location or twenty.Each location has its own schedule. Every location after the first is 5% cheaper, up to 25% off.
- Every track is original to Puana.An explicit-lyrics filter, no ads between tracks. Businesses subscribe to play it in their space.
How music licensing works for a business, in plain English: read the guide →
$19 a month per location
Or $190 a year — two months free. Every location after the first is 5% cheaper, up to 25% off; work out a group’s price. The first 100 businesses keep 25% off their first location for as long as they subscribe, applied at checkout.
Start my 14 days free →$0 today. Charged on day 14 unless you cancel — two clicks in settings.
Questions business owners ask
What is the best background music for a business?
The music that suits the room at that hour. A café's first hour, a restaurant's dinner service and a gym's evening rush want different things — which is why each room above has its own station, and why Puana changes the music on a schedule instead of playing one playlist all day.
How much does background music for a business cost?
With Puana, $19 a month per location, or $190 a year. The first 14 days are free: a card is taken at signup and charged on day 14 unless you cancel, which takes two clicks in settings. Every location after the first is 5% cheaper, up to 25% off.
Can each location play something different?
Yes. Each location has its own schedule, so a café and a bar on one account can each run their own day.
What do I need to play it?
An iPhone, an iPad or any web browser, connected to the speakers you already have. Up to three devices on the same Wi-Fi can play in sync, and an explicit-lyrics filter is one switch.
Can I hear it before I pay?
Yes. Every station on this page plays here, free, without an account. The 14-day trial is for running it in your space, with the schedule and your devices in sync.
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